EDITOR IN CHIEF & CONTRIBUTING EDITORS PRODUCERS & ASSIGNMENTS EDITORS CHOREOGRAPHERS & CODERS SOCIAL MEDIA & METRIC ANALYSTS
& HOW THE WEST WAS WON
Look at a magazine masthead, movie credits, local news broadcasts and social media blogs and you will see the names of talented people that do a variety of work. While today’s dominating channels are social media and mobile, it takes a number of tactics to win on today’s battlefield. It’s never been more local… or more global!
The key is to understand the product and how the unlimited communication devices best translate a meaningful experience. If someone says to you that there’s one sure answer, R.U.N.
Tell the Lone Ranger there is no silver bullet and that Tonto should keep watching for smoke signals. Looking to another hero of the Wild West – ‘ol Roy Rogers was famous for yodeling – which was the way early western pioneers communicated over long distance. Yodeling, smoke signals, pigeon posts and signal lamps were just a few ways the western frontier was tamed and how our ancestors made contact. Now we “yodel” by tweets and all sorts of other means to bridge distance, time and place.
Stevens Group assembles teams that are accustomed to advising clients on the best yodeling practices. This could include a company website, social media plans, PR and media relations, branding, mobile, word of mouth, product launches and industry analysis.
We listen to each client’s needs and determine the people and services that fit. Oh and flexibility is key. We scale up and down to create efficiency and align costs with your budget.