To many hitting on a winning combination of social media posts is like hitting a moving target. Yet we believe that social media is the latest in line of ways in which to reach your target audience. Instead of thinking of this as a daunting and mysterious process – change your mind-set and welcome the endless new tactics to move the purchase decision.
With social media keep in mind the following:
- Communicate – your brand personality and attributes
- Tell a story – don’t just shout offers
- Swim in the stream – socialize with your desired audience
- Share – didn’t they teach you that in kindergarten…